Integrations: Segment

Enabling Segment Integration

To enable the Segment.io integration, you will first need to add a Javascript source within Segment.io, then locate the Segment.io Write Key in the source settings, under API Keys > Write Key.

Then within getregistered add the write key to your Segment integration, from the integrations dashboard.

Once enabled, the Segment integration will automatically track and send the following events:


Event Triggers


  1. Page Views

    Tracks every page view within the application.

  2. User Identification

    Identifies registered users.

  3. Start Registration Clicked

    Triggered when an attendee initiates the registration flow.

  4. Registration Form Started

    Tracks when an attendee selects a track and begins filling out the registration form.

    Registration Form Complete

    Triggered upon completion of the registration form by the attendee.

    Checkout Started

    Initiates when the attendee navigates to the checkout page.

    • Includes details such as the amount due and payment status.

      Payment Complete

      Triggered upon successful payment completion.

    • Includes details such as amount dueamount paid, and payment status.
  5. UTM Data Tracking

    Captures and associates any UTM parameters (e.g., campaign, source, medium) with the attendee’s profile or registration for detailed tracking.


Following this setup, Segment will automatically record and relay these user actions and attributes, enabling detailed insights and streamlined analytics integration.

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